Heart failure is relentless—it doesn’t care who you are or what you love. Through bold branding and the “Heart Failure Has No Heart” campaign, we brought this reality to light, rallying support for those who need it most.
Heart failure is relentless—it doesn’t discriminate or show mercy, yet its impact remains largely unseen. The Joe Beretta Heart Foundation needed a powerful brand and campaign to expose this reality, ignite empathy, and drive donor support.
We made heart failure impossible to ignore. The new branding and campaign’s emotional storytelling heightened awareness, deepened engagement, and inspired action to support those battling heart failure.
It doesn’t care if you’re young, a parent, or just landed your dream job.
It doesn’t care about your plans, your dreams, or the impact it has on you and your loved ones.
Every 30 seconds heart failure strikes—and it doesn’t care who.
It steals your energy, your strength, even your ability to breathe. Soon, the world feels smaller, and everyday tasks become monumental.
By donating to the Joe Beretta Heart Foundation, you can help support those affected by heart failure, and equip them with the care and resources they need to confront their condition.